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Bed Bath & Beyond Stocks Kris Jenner’s Cleaning Brand Safely

Exclusive retail deal puts six product range in 750 stores, plus Buybuy Baby and Harmon.

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By: Christine Esposito

Editor-in-Chief

Can the Kardashian touch extend from beauty to cleaning? Bed Bath & Beyond Inc. believes so. The Union, NJ-based retailer says it has inked an exclusive retail partnership with Safely, the home care cleaning products brand founded by Kris Jenner and Emma Grede earlier this year.    Safely will debut exclusively at more than 750 Bed Bath & Beyond stores nationwide, as well as at buybuy Baby and Harmon stores.     “We’re excited to be the first retail partner for Safely,” said Joe Ha...

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